National Retail Federation. The Voice of Retail Worldwide.sponsored by:DemandTec

Are You Truly a Customer-Centric Retailer?

Marc Dietz, DemandTec; Brian Ross, Precima;Leslie Hand, The Global Retail Insights Group of IDC;Denise Darragh, Pharma Plus; Dan Moe, Best Buy

MARC DIETZ: Good morning. Welcome to New York. Welcome to NRF, and thank you for joining us today for the Are You Truly a Customer-Centric Retailer session. I’m just going to say a few words

Chapters

Introduction by Marc Dietz

Introduction by Marc Dietz

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GRI Survey - State of Customer-Centricity

GRI Survey - State of Customer-Centricity

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Case Sudy: PharmaPlus/Rexall - The Power of Loyalty Program Data

Case Sudy: PharmaPlus/Rexall - The Power of Loyalty Program Data

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Segementation a New Perspective on Customers

Segementation a New Perspective on Customers

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Case Study: Best Buy

Case Study: Best Buy

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Conclusions and Questions

Conclusions and Questions

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